Buy Reef Sandals online at Shore. Reef has always blended the irreverent attitudes of the beach lifestyle with a commitment to making the best beach sandals on earth. You only have to try a pair of Reefs to realise why surfers around the world swear by them. Reef launched a clothing line in 2004, and as with Reef footwear, excellent quality and comfort are complemented by a laid back sense of style. Our inspiration comes from the world around us - a fusion of extreme sports, art, fashion and music, as well as anything else we can get our hands on. Never taking ourselves too seriously, at Reef we try to balance work and play, and in doing so we hope we've built a really unique brand.